↧
SEO: The Perfect Storm
I often talk with marketers about the difference between SEO (search engine optimization) and PPC (pay per click advertising). I remind myself that, unlike me and my team at Find and Convert (and...
View ArticleSweat the PPC Details!
Pay per Click Advertising, aka, SEM, PPC. PPC results are displayed along the top and right side. The results are paid results. Target audience for this podcast is for marketers who are spending...
View ArticleInternet Marketing Myths
Internet marketing is comprised of organic search engine optimization (SEO), pay-per-click advertising and social media marketing. Many marketers don’t use pay-per-click (also called SEM). Other than...
View Article